Introduction to the Munich Time Watch and Jewelry Fair (Germany)
The Munich Time Watch and Jewelry Fair (formerly known as Inhorgenta Munich) is one of the key trade fairs in Europe for the watch, jewelry, and gemstone industries. It attracts global brands, retailers, and enthusiasts every year. Below is a detailed introduction to the fair.
I. Background of the Fair
- History and Positioning
- Founded in 1974, it was initially named Inhorgenta (an abbreviation derived from the German term for "International Trade Fair for Watches, Jewelry, Gemstones, and Silverware").
- In 2023, it was rebranded as Munich Time, with a renewed focus on the watch sector while retaining its jewelry segment, highlighting its professional expertise.
- The fair positions itself as a mid-to-high-end trade platform, balancing classic and innovative brands.
- Timing and Location
- Held annually at the Munich Trade Fair Center (Messe München), typically in February or March.
- The 2026 edition is scheduled for February 20–23.
II. Highlights of the Fair
- Diverse Range of Exhibits
- Watches: Includes luxury mechanical watches, independent watchmaking brands, smartwatches, vintage timepieces, and more.
- Jewelry and Gemstones: Features high-end jewelry, designer creations, diamonds, and colored gemstones.
- Related Equipment and Technology: Showcases supporting industries such as packaging, processing tools, and retail technology.
- Independent Watchmaking and Innovation Zones
- Features dedicated areas like "Watchmakers' World" or "Innovation Area", showcasing cutting-edge designs and technical experiments from niche independent brands.
- Many local German independent watchmakers (besides established names like A. Lange & Söhne and Glashütte Original) make their debut here.
- Industry Trends and Forums
- Hosts keynote speeches, seminars, and workshops on topics such as sustainable materials, digital retail, and watchmaking technology.
- Renowned watchmakers, designers, and industry leaders are often invited to share insights.
- International Participation
- Attracts exhibitors and buyers from Europe (particularly Germany, Switzerland, and Italy), Asia, North America, and beyond.
- Chinese brands such as Fiyta and Seagull have also participated to expand their international presence.
III. Comparison with Other Watch Fairs
Fair Name | Characteristics | Positioning |
Munich Time | Comprehensive watch and jewelry fair, emphasizing trade and innovation | Mid-to-high-end market, friendly to independent brands |
Baselworld | Once the world's largest watch and jewelry fair, recently scaled down | Traditional international and mainstream brands |
Watches and Wonders Geneva | Dominated by top luxury brands, focused on high-end releases | Luxury and limited editions |
Hong Kong Watch & Clock Fair | Largest in Asia, centered on commercial orders and mass markets | Comprehensive categories, emphasis on Asian supply chain |
IV. Significance to the Industry
- Regional Influence
- As a key fair in the German-speaking region (Germany, Austria, Switzerland), it connects the European local market with global buyers.
- Germany’s reputation as a powerhouse of precision engineering is highlighted, blending traditional watchmaking with modern design.
- Industry Trendsetter
- Showcases new materials (e.g., eco-friendly metals), innovative techniques (e.g., 3D-printed jewelry), and smart wearable trends.
- Provides exposure opportunities for small and medium-sized brands, fostering industry diversity.
V. Visitor Information
- Target Audience: Primarily geared toward industry professionals (distributors, retailers, collectors, media), with some days open to the public.
- Tickets: Advance registration is required, and professional visitors often qualify for free admission.
- Supplementary Activities: Often integrated with local Munich cultural and culinary events to enhance the experience.
VI. Future Trends
- Digital Transformation: Enhanced online presentation platforms, combining virtual exhibitions with offline experiences.
- Sustainability: Increasing focus on eco-friendly materials and ethical production, with awards recognizing related efforts.
- Rise of Niche Brands: Independent watchmakers and designer brands are likely to occupy a larger share of the fair.
Conclusion
The Munich Time Watch and Jewelry Fair leverages its core strengths of professional trade, innovative displays, and European market penetration. While its scale may not match that of Baselworld or Watches and Wonders Geneva, its precise positioning and industry connectivity have made it an indispensable part of the global watch ecosystem. For watch enthusiasts, it serves as a window to discover emerging brands and technological trends; for industry professionals, it is a crucial platform for expanding business networks.
Welcome to the Inhorgenta Munich Watch and Jewelry Fair!
As a representative Chinese watch OEM/ODM manufacturer, Supertime has participated in the Munich fair for several consecutive yeaproviding European watch brands with comprehensive services ranging from product development and design to manufacturing.
With over 33 years of experience in the watch industry, Supertime operates medical-grade cleanroom facilities to ensure high-quality watch production. Our company covers an area of over 3,000square meters and employs more than 70 skilled professionals. We possess strong resources and capabilities to offer the most reliable manufacturing support for watch brands.
Visit us at Booth A1.127, where we will showcase our latest designs. We look forward to welcoming you!

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